The secrets of Biologique Recherche, one of the world's most exclusive medical skincare brands

Madonna, Jennifer Aniston, Kim Kardashian, Nicole Kidman, Kylie Minogue, Sofia Coppola, Kate Winslet, Cate Blanchett, and the Olsen sisters love Biologique Recherche. It's no coincidence that the world's most discerning women rely on the French brand's treatments and products to shine on the red carpet and under the spotlight. Over the years, Biologique Recherche has built its reputation for excellence by merging science and luxury in skincare. Through a visionary approach rooted in personalized cosmetic treatments and products with highly concentrated active ingredients, it has won over its customers, establishing itself as one of the world's most exclusive and effective medical skincare brands.

The History of Biologique Recherche

The late '70s saw Yvan and Josette Allouche, a biologist and a physiotherapist respectively, with a passion for artisanal cosmetic treatments, deciding to apply their expertise and clinical approach to formulate products for beauty professionals, dissatisfied with existing products at the time. Over the years, the Biologique Recherche project has grown, focusing on skincare treatments and a complete range of skincare solutions, highly concentrated, pure, and active, distinguished by excellence and innovation. Through collaborations with top spas, beauty professionals, and aestheticians, the French brand has become a global authority in the industry. In 2007, Rupert Schmid and Pierre-Louis Delapalme took the helm of Biologique Recherche, and alongside Dr. Philippe Allouche, son of the founders, they continued to work to offer customers an increasingly personalized experience, combining innovation and authenticity. Recently, Schmid and Delapalme announced the appointment of Jean-Guillaume Trottier as the new CEO starting May 2024.

The Secret of Biologique Recherche: Capturing Skin Instants

Biologique Recherche's secret? Understanding before many others that no two individuals have the same skin in the world. Each person has different Skin Instants, which vary according to the time of day. The skin is one of the largest and most vital organs of our body. It's alive, continuously renewing throughout life. Treating it with a certain number of products, no matter how varied or rotating, is limiting. It needs to be deciphered, understood what it needs. That's why Biologique Recherche offers only 100% personalized treatments for each client, based on the concept of Skin Instinct, always starting with a medical and technological diagnostic analysis of the skin.

The Haute Couture Methodology of Biologique Recherche

Biologique Recherche's methodology is based on unique and personalized treatment protocols, akin to haute couture. Developed according to each client's Skin Instant, they comprise three main phases. It always starts with a medical and technological diagnostic analysis of the skin. The first step is, therefore, the skin analysis. It's an in-depth dermocosmetic physiological, behavioral, and tactile diagnosis that involves the use of exclusive specific tools such as Skin Instant Lab, a machine that determines the exact Skin Instant. In the second phase, called the Initialization Phase, the epidermis is prepared and rebalanced before receiving the active ingredients of the actual treatment. How? With a deep and thorough cleansing with massage, combined with a progressive exfoliation with Lotion P50 and followed by the application of a mask. The third step is dedicated to reconditioning the epidermis and making the complexion radiant and glowing. Targeted action is taken on the client's issues, and products with the highest dosage of active ingredients, capable of working in the deepest layers, up to the dermis, are applied. To complete, a treatment like Remodeling Face can be added, equipped with micro-currents that work on tone and firmness.

Les Ambassades of Biologique Recherche

The exclusive methodology and products of Biologique Recherche are found in the most prestigious beauty institutes and the best medical spas in over 85 countries, while the brand's headquarters is in Paris. Located in a hôtel particulier at 32 avenue des Champs-Élysées, the Biologique Recherche Paris Ambassade is a temple of beauty with cabins, areas, and training academies and even a couture apartment for the most demanding and exclusive customers. In Italy, at via Frattina 7, the Biologique Recherche Ambassade in Rome has recently opened, an elegant and functional space characterized by the brand's colors - blue, white, and gold - designed to offer an intense holistic experience where one can try the entire range of products and hyper-personalized treatments for the face, body, and scalp.

The New Products of Biologique Recherche

All products from the French brand are born from the expertise and scientific know-how of cosmetics experts. Each of the over 150 formulations is constantly analyzed, optimized, and reworked by the Research and Development teams at the Suresnes laboratory in France, in search of the best effectiveness and in complete respect of resources. Thus, even Lotion P50, a skincare icon nicknamed "facial in a bottle" and created 50 years ago by Yvan Allouche, founder of Biologique Recherche, has been renewed with a formula with exfoliating, purifying properties and low pH, perfect for rebalancing and gently exfoliating the skin. This lotion, named 50 about the time needed to see all its benefits on the skin, is now available in four versions: for sensitive skin Lotion P50W, for combination and acne-prone skin Lotion P50, for devitalized and mature skin Lotion P50V, and for dull skin with spots Lotion P50 PIGM400. Biologique Recherche has also developed a version of Lotion P50 for the body and one for the scalp. Among the brand's novelties are also two makeup products: Sérums Teintés and Eye Care Concealers. Sérums Teintés are colored treatments, available in 10 shades, offering ultra-modular coverage. Their enhanced formula creates a shield on the skin surface against pollutants and free radicals, providing hydration and protection from external aggressions at the same time. The result is a more uniform, luminous, and radiant appearance. Those looking for an ally against signs of fatigue and aging in the eye contour area will find it in the Eye Care Concealers. Enriched with plumping and smoothing active ingredients, these long-lasting concealers cover and correct the appearance of dark circles, help reduce the appearance and volume of bags, and smooth the skin around the eyes.