Pepe Jeans Fragrances, a kiosk in Milan for the launch of Addictive
The new alcohol-free fragrances for her and for him
G-Club
June 13th, 2024
June 13th, 2024
Pepe Jeans Fragrances launches Addictive, a pair of fragrances that create an addiction even without alcohol, seducing and capturing the senses with their gourmand, rich, and enveloping notes. Comforting yet exciting, Addictive takes the form of a martini glass (for her) and a shaker (for him) and is introduced to the city of Milan with a special activation in the heart of the Lombard capital.
Addictive for Her
A dusty rose martini glass that contains no alcohol. Addictive for Her opens with juicy and soft fruity notes. Bergamot, pear, and mango are perfectly harmonized, with tart and sweet notes balanced to perfection. As soon as the fragrance touches the skin, it releases a silky orange blossom that, blending with a creamy base of sandalwood and musk, results in an extremely sensual scent. Amber and cedarwood add a luxurious and charismatic touch.
Addictive for Him
A midnight blue shaker, Addictive for Him plays on contrasts. In its top notes, it combines the citrusy freshness of grapefruit with the warm cinnamon that, paired with sage, provides an opening full of charm. The heart is lavender and geranium, overlapping with greener and spicier notes, contrasted by a leather facet. All of this is rounded out by the sweetness of tonka bean, which pairs with oakmoss and ambergris. The warm and woody finish is literally addictive.
The Milan Kiosk
Pepe Jeans Fragrances has decided to create a meeting point to celebrate the two new Addictive fragrances. This is the Piasù kiosk, in the elegant Conciliazione area of Milan. From June 19 to 21, from noon to midnight, the branded kiosk will come alive with activities, including a drink-pong table, a special photo backdrop, and, of course, the opportunity to discover the fragrances. Warning, it's addictive! Following the launch, the fragrances will be available for purchase at all Tigotà stores.
