Tommy Hilfiger unveils the new Icons SS20 collection

Following the new TommyXLewisXH.E.R and Tommy Jeans collections, Tommy Hilfiger unveils the advertising campaign for its Icons line starring Winnie Harlow, Candice Swanepoel and Hannah Ferguson. In Oliver Hadlee Pearch's shots, the supermodels wear the most representative outfits of the SS20 proposal, combining inspirations from the brand's nautical and technical heritage with a contemporary twist.

The classic looks, such as chinos, shirts and polo shirts, form the core of the collection, while striped prints, color-blocking and the Icons flag, combined with fresh fabrics, add an original touch. Denim, blazers and pants are revisited in an innovative Cool Max fabric that regulates the temperature, while T-shirts and polo shirts are enhanced with the TH Cool miDori® finish. Hilfiger's distinctive red, white and blue dominated the entire palette, broken up by hints of camel, bright orange olive, light blue, pink and mint green.