Ivy Park by Beyoncé's first swimwear collection
Inclusive and made up of mix & match pieces in a vibrant orange shade
June 28th, 2021
The successful collaboration between adidas and Ivy Park, Beyoncé's sportswear brand, continues with a special and inclusive swimwear collection, perfect for the summer season that just started. Beyoncé's swimwear debut translates into a vibrant, athleisure mood collection that celebrates "confident self-expression and individuality".
The new collection reflects the values of the brand and the singer who has always fought for an inclusive and free world, with her music as well as with the design and communication of her products. In fact, the pieces of the swimwear capsule are designed to be 100% inclusive, with a range of sizes that goes from XS to 4X.
The new essentials for the upcoming summer holidays by Ivy Park are declined in a vibrant orange, with interesting cut out details and belly straps, and can be combined and mixed together. The collection includes bikinis, one-piece swimsuits, swim shorts and cover up tees, but also accessories like slides, bags and hats that complete the capsule.
The adidas x Ivy Park swimwear collection will hit the stores around the world on July 23rd and exclusively on the adidas website on July 22nd.