Daniel Wellington takes us on a journey among the stars
The launch of the collection and the Cosmic Essentials Kiosk in Milan
September 11th, 2024
In Piazza San Babila, Milan, a blooming kiosk brightens the hustle and bustle at the crossroads of Corso Venezia, Corso Monforte, and Corso Giacomo Matteotti, full of life. It’s the glow of the Cosmic Essentials Kiosk, a must-visit and photograph until September 18th. The occasion? The special launch of the new Cosmic Essentials collection, with a surprise for everyone, especially for astrology lovers, star gazers, and horoscope fans like us.
The Cosmic Essentials collection by Daniel Wellington: Watches
Want to express your style and astrological story in a unique way? The products of the new Cosmic Essentials collection are made just for you. Each piece reflects Daniel Wellington's commitment to timeless design, capturing the refined tastes of customers and their true, now astral, essence. The standout novelty of Cosmic Essentials is the Petite Lune watch, whose secondary dial moves with the moon phases. An ornate inner window displays the current portion of the moon illuminated by the sun as it moves through its cycle. Another undeniable star of the collection is one of the brand’s most beloved models, reinterpreted in a "cosmic" style, available in two sizes: the Quadro Crystal Zodiac and the Quadro Crystal Zodiac Mini. This watch is framed with crystals along the glowing bezel, with a mother-of-pearl dial that makes your wrist shine. To make the accessory even more refined, there’s an interchangeable zodiac pendant, with hand-set crystals for each zodiac sign.
But also necklaces and bracelets, to trust in the stars
The Zodiac theme extends to a range of bracelets and necklaces that, like the watches, are crafted with great attention to detail. The Crystal Zodiac Necklace and Crystal Zodiac Bracelet are designed to be elegant pieces, perfect for any occasion. Created to represent the twelve zodiac signs, both the bracelets and necklaces feature carefully arranged crystals on an adjustable chain. Cosmic Essentials also includes a series of birthstone-inspired charms, with which Daniel Wellington aims to bring a sentimental touch to the world of accessories. These sparkling crystals exhibit deep shades of color representing each birth month and, when paired with a necklace or bracelet, they capture all the beauty of the cosmos. A customizable collection that allows you to express yourself, it gives each look a personal and intimate meaning and, who knows, maybe it helps create a connection—whether through a conversation about zodiac signs or compliments on the jewelry you wear.
The Cosmic Essentials Kiosk
Speaking of connection, to celebrate the collection, the exclusive Cosmic Essentials Kiosk is open in Piazza San Babila from September 10 to 18. It’s a full takeover of the historic Milanese flower kiosk, which has been completely rebranded for the occasion with Daniel Wellington’s new design elements and the campaign dedicated to the latest collection. Throughout the week, which conveniently leads up to Milan Fashion Week, various events are planned. On September 10, a highly attended invite-only launch event took place, featuring the special guest, renowned astrologer and creator Lumpa. In the following days, visitors to the kiosk, who come to admire the standout products from Cosmic Essentials, will receive a special floral gift, created in collaboration with the eclectic flower designer La Fiorellaia. Finally, on the 18th, a special gift will be available, which has yet to be revealed. We can't wait to find out what it is, how about you?