Sloggi invites us to dance without sacrificing comfort

Dance is many things. It’s a way to move, express, train, exist in the world, compete, and have fun, all at once. Sloggi – a bodywear and underwear brand known for its commitment to comfort – knows this well, which is why they’ve centered their Fall/Winter 2024 campaign around dance. But that’s not all! They’ve also teamed up with nss G-Club to host an event celebrating dance and the freedom of movement in all its forms. Want to learn more? Keep reading.

Zero Limits with Sloggi Zero Feel, the Fall/Winter 2024 Campaign

The stars of the Zero Limits with Sloggi Zero Feel campaign are freestyle dancers who put the new Zero Feel and Zero Feel Bliss collections to the test, showcasing the unmatched comfort that defines Sloggi’s underwear and bodywear. This season’s Sloggi look is all about movement. There are no limits in life when you’re wearing incredibly comfortable underwear and bodywear. Want to try Girly Hip-Hop moves? No problem. Afro Dance? Done. Sloggi Zero Feel pieces stretch in every direction, feature next-generation breathability, and come in a wide range of sizes to suit every need.

An Event to Express, Learn, and Celebrate

The Zero Limits with Zero Feel event is the natural continuation of the campaign, a special afternoon dedicated to self-expression, celebrating dance and freedom of movement with free workshops led by exceptional teachers, live performances, and a special stage where participants can perform solo or in crews. The event takes place on September 27 at Torneria Tortona, with a special final celebration featuring a live DJ set by Polly and Pamy.

Workshops, Instructors, and How to Book

Let’s dive into the details. The classes will run from 3 PM to 6 PM. The Girly Hip-Hop workshops will be led by Evita Stork, a dancer whose talent and professionalism have earned her a large social media following, building a strong and passionate community. The Afro dance workshops will be taught by Nadege Okou, a dance teacher and model. At 7 PM, special guest Valentina Vernia, aka shadesofbanana, will treat the audience to a live performance. Learn Valentina’s dance moves and join her in a flash mob. For the full program, details, and booking information, visit the dedicated page.