
L’Oréal Professionnel is launching its new range Vitamino Color Spectrum for colored hair
With a special event and a creative workshop in Milan at the new headquarters
March 27th, 2025
Spring has arrived in Milan. Trees, skies, parks, and fields burst into color—and our hair wants to join in. However, colored hair, besides brightening our mood, requires care and attention. To help with that, L’Oréal Professionnel has launched its new range: Vitamino Color Spectrum, a complete professional routine for color maintenance.
To introduce this new line to its community and make use of its new headquarters, L'Oréal Professionnel organized a masterclass at its Academy, usually dedicated to training. Here, creators had the opportunity not only to discover and experience the range firsthand but also to unleash their creativity by personalizing a mirror with phrases and words related to hair care, self-esteem, and their own vibrant, colorful personalities. Special guests included content creator Carlotta Fiasella alongside her dynamic hairstylist duo, Sergio Castiglia and Graziella Cassanelli. Together, they introduced the features of the Vitamino Color Spectrum range, explaining its benefits for hair and how it can be used by both consumers and professional hairstylists.
The Vitamino Color Spectrum Range by L'Oréal Professionnel
This range is perfect for anyone with colored hair and consists of: an ultra-conditioning Shampoo that gently cleanses while helping to lock pigments into the fiber; a Conditioner, ideal for fine to medium hair, that strengthens from within for healthier, softer, and more manageable hair; a Mask, ideal for thicker hair, that intensely nourishes the fiber while adding exceptional shine, hydration, and softness; and finally, the Glass Shine Serum, a leave-in serum that provides instant mirror-like shine, frizz control, heat protection up to 230°C, and UV protection for hair color.
When used as part of a complete routine, this regimen helps maintain the vibrancy of freshly colored hair for up to 100 days*.
How to Use & Salon-Quality Results at Home
The strength of this new range lies in its ease of use. The at-home maintenance products are available both in salons and online, making them easy to access. After rinsing out the Vitamino Color Spectrum Shampoo, L'Oréal Professionnel experts recommend dividing the hair into four sections: for fine to medium hair, apply the Conditioner to damp hair and distribute evenly from mid-lengths to ends; for thicker hair, use the Mask with every wash. After massaging and rinsing, finish with the Glass Shine Serum, which can be applied to damp hair before blow-drying or as the final touch for an irresistible mirror-like shine.
The result? Impeccable color in every dimension—brilliance, saturation, contrast, reflection, and luminosity.
*Instrumental test using the complete Vitamino Color Spectrum routine.