The Ordinary launches a new anti-aging serum

What happens when we age? Over time, the skin accumulates damage caused by environmental stressors such as pollution (including smog) and UV exposure, which can lead to irritation and a reduction in protective antioxidant molecules. As we grow older, there is also a decline in essential molecules within the skin, including growth factors, which can compromise the natural repair mechanisms and contribute to the accumulation of damage. This decline in the skin's restorative functions affects essential structural components and processes, leading to uneven texture and visible signs of aging such as dullness, fine lines, and wrinkles, as well as a loss of firmness and elasticity.

Growth Factors Against Aging

The new GF 15% Solution serum by The Ordinary takes a triple-action approach to address visible signs of aging and regenerate the skin's appearance, utilizing three different types of plant-based growth factors that deliver short, medium, and long-term effects. These ingredients are used at a high concentration of 15% and are named EGF, IGF, and TGF. This serum is designed to: regenerate the appearance of mature skin, reduce the visibility of fine lines and wrinkles, firm the face and neck area for a smoother look, and improve skin texture for a more even surface.

Growth factors naturally present in the body are molecules that support the skin's repair processes, helping to reduce the appearance of aging signs. They have been shown to stimulate the natural production of collagen, elastin, and hyaluronic acid in the skin, promote skin cell turnover, and protect against external irritants.

How to Use The Ordinary’s New Serum

The GF 15% Solution is ideal for those looking to embark on an anti-aging journey. It can be used both in the morning and at night. However, it is recommended not to combine it in the same routine with exfoliating acids or products containing vitamin C in its direct form, as this product contains a peptide.